Surrender By Amira Elfeky
Surrender is a merch capsule developed around Amira Elfeky’s studio album, translating its emotional intensity into a cohesive, product-driven visual language that explores themes of fragility, devotion, and permanence through distressed textures, symbolic typography, and sculptural motifs. The visuals were designed to live across physical products — including apparel, vinyl, and accessories — with a strong focus on materiality and real-world application, resulting in a unified capsule that bridges music, identity, and tangible objects.




